Unlocking Copywriting Success with Chris Haddad: From Social Anxiety to VSLs, Storytelling, and Emotional Selling
In this episode, Derek Gehl interviews Chris Haddad, one of the worlds copywriting greats. He shared his journey to success which began with a suggestion from his career counselor and eventually lead him to a career as one of the highest paid copywriters in the world and the founder of his own “Dating” product line. We also discussed the prevalence of social anxiety and ADD among entrepreneurs, the use of VSLs and DSLs for ecommerce success, how to use storytelling and emotion to increase conversion rates, and how to effectively use copywriting to increase sales. It was a great conversation and I'm sure our listeners will get a lot out of it!